Google, tech support, and your parents

Google has entered the tech support arena: http://www.teachparentstech.org/watch The short help videos are slick, and they’re appealing, at least to the target audience: a younger generation that is very tech savvy with parents or grandparents who are not.  One of my sons came across them and asked if I thought they would be helpful for his grandparents, who are in their 80’s.  I went to investigate. The Tech Support care package is a set of quick videos intended to make using Google products easier.  It makes sense.  You have a product.  You do a market analysis.  Where can you expand? Continue reading Google, tech support, and your parents